Okokuqala, dalaimpahla yakhouphawu ungakwenza oku:
1.Okokuqala, kufuneka uthathe isigqibo sokuba ufuna ukwenza ntoni ukuze umise uhlobo lwakho lwempahla (impahla yamadoda okanye yabasetyhini, efanelekileyo kwiqela leminyaka, efanelekileyo kwisihlwele, kuba ukwenza iimpawu zempahla, awukwazi ukwenza wonke umntu ofanelekileyo ukunxiba impahla, ngoku impahla kufuneka ibe yeyodwa, oko kukuthi, indlela yokumisa icacile. Uphawu oluhle kufuneka lunike abantu isitayile semveliso esicacileyo ngokukhawuleza nje ukuba sikhankanyiwe, njengokuthi i-Annunciation bird to people isuti ephucukileyo nekhululekileyo, i-Shanshan to people isuti eqhelekileyo kakhulu, iingcuka ezisixhenxe kubantu ziijakethi, izilwanyana ezilithoba kubantu ziingcali kwiibhulukhwe. Abasebenzi abasebenza ngeekhola ezimhlophe banika abantu iimpahla zabasetyhini abakwishishini eliphezulu, njl. Uphawu lwakho nalo lufuna indawo yokumisa.
2.Okwesibini, ndifuna ukwazi ukuba umntu ochaphazelekayo uyiqonda njani ingcamango "yophawu". Ngokokuqonda kwam, ngokunyanisekileyo, kukho iqela lomsebenzi lobuchwephesha, umfanekiso wesiphelo esidibeneyo, isitayile semveliso esicacileyo kunye nendawo ebekwe kuyo, kunye neevenkile ezimbini okanye ngaphezulu (okanye ukusebenza okuzinzileyo kwiqonga le-e-commerce). Ukuba uvula nje ivenkile, nangona kukho uphawu, inokubizwa ngokuba yivenkile yempahla kuphela, kungekhona uphawu.
3. Misela isicwangciso seshishini esiqinileyo nesicacileyo. Isicwangciso sakho seshishini kufuneka sichaze indlela oceba ukuyilawula ngayo uphawu lwakho lwempahla. Bhala ngendlela eyinyani kangangoko kunokwenzeka. Khumbula, kungcono ukuyijongela phantsi inzuzo yakho kwaye umangaliswe kunokuyixabisa kakhulu izakhono zakho uze udane. Ngokukodwa, kufuneka kuqwalaselwe ezi ndawo zilandelayo: isishwankathelo solawulo. Isishwankathelo solawulo sichaza injongo yenkampani kunye nezicwangciso zexesha elizayo, kunye nendlela yokutsala abatyali-mali abanokubakho. Oku kuyimfuneko kuwo onke amashishini, kodwa ngakumbi kushishino lwempahla, oludla ngokufuna utyalo-mali lwangaphandle. Inkcazo yenkampani. Inkcazo yenkampani yazisa abantu ukuba yintoni uphawu lwakho lwempahla, yintoni eyahlulayo kubakhuphisana nawe, kunye nemarike ofuna ukuba kuyo.
Ukusebenza ngokusemthethweni, ubhalise inkampani, uyila ilogo yophawu, kwaye ubhalise uphawu lorhwebo.
4. Velisa iimveliso zakho.
(1), ukulebhelisha, ziinkampani ezithile zoyilo nophuhliso lweempahla, ziyila uthotho lweesampuli, uze emva koko ukhethe imveliso, u-odole inani elithile leempahla, kunye nesatifikethi sakho sobhaliso lwentengiso, ikopi yelayisenisi yeshishini, isatifikethi sobhaliso lwerhafu, isatifikethi sekhowudi yombutho kunye namanye amaxwebhu onke aphathwa yinkampani yoyilo.
(2), imveliso yabo, oku kuyinkimbinkimbi ngakumbi, qesha abayili, abenzi beepleyiti, ukujika, kodwa babandakanyeka nakwimpahla, izixhobo, imveliso. Iingenelo: ukuguquguquka nokulula, ukuzimela okuqinileyo. Iingxaki: Ulawulo luneengxaki ngakumbi kwaye utyalo-mali lukhulu
(3), inxalenye yabo yemveliso, lonke uphawu. Le ndlela ngoku yamkelwe ziinkampani ezininzi ezinkulu
2. Amava okudala ukusebenza kophawu:
1 Kufuneka ube negama lophawu kuqala
Zibhalisele, okanye uthenge enye. Okwangoku, kunzima ngakumbi ukubhalisa iimpawu zorhwebo, kuba zininzi kakhulu iimpawu zorhwebo ezibhalisiweyo kwaye zisahlolwa, kwaye azinakufana. Ukuba uya kuthenga uphawu lwentengiso, igama lisenokungahlangabezani neemfuno zakho kunye nomdla wakho. Kodwa nokuba yeyiphi na indlela, kufuneka ube negama lentengiso.
2. Kufuneka umisele ukuba zeziphi iimpahla oza kuzisebenzisa kunye nokuzimisela kwakho, iimpahla zamadoda?Iimpahla zabasetyhiniIimpahla zabantwana? Iimpahla zangaphantsi zasekhaya? Ubudala obuphakathi kwengubo yabasetyhini? Ngexabiso elingakanani? Kuphela ngokucacisa oku apho ungakha iqela ngokusekelwe koku, kwaye igama lophawu lwentengiso elingasentla linento yokwenza kakhulu nodidi lwempahla.
3. Kufuneka umisele ukuba loluphi uhlobo lomsebenzi oza kulusebenzisa, oko kukuthi, ngeziphi iindlela oceba ukuthengisa ngazo iimpahla. Uthe ukwenza uphawu lwempahla, ndiwucimile u-wholesale, i-Ali wholesale, kuba u-wholesale kukuthengisa iimpahla, akunakubizwa ngokuba luphawu. Ngaba uthatha iarhente yendabuko, inkqubo yefranchise, okanye zonke ezizisebenzelayo, okanye inkqubo yangoku ethandwayo yamaqabane (efana ne-joint venture yangaphambili), okanye wenze iqonga lokuvula i-e-commerce. Khumbula, musa ukuvumela iingcali zikulahlekise, kukho izinto ezilungileyo nezingalunganga kwimodeli nganye yetshaneli, kwaye ungakhetha kuphela leyo isebenza kakuhle kwizixhobo zakho ezikhoyo. Ukuba unomdla, ndingaxoxa ngezinto ezilungileyo nezingalunganga zemodeli nganye yetshaneli.
4. Yakha iqela elihle loyilo. Ngemveliso elungileyo, uphawu lwakho luphumelela ngama-70%. Iimveliso ezibizwa ngokuba zilungile zihambelana neendlela ezidumileyo, zinesitayile sazo esicacileyo kunye neempawu zazo, umgangatho olungileyo kunye nexabiso elifanelekileyo, kunye nokhuphiswano oluqinileyo. Musa ukumamela umthengisi okanye umcebisi ochwephesha onokukuxelela ukuba uza kufumana indlela yokuthengisa nayiphi na imveliso. Kodwa khumbula, yimarike, umthengi, umthengi, hayi umthengisi okanye umcebisi ogqiba ekugqibeleni ukuba imveliso yakho yeyantoni. Ndingumntu othanda ukuthengisa impahla, imveliso inamava angalibalekiyo, akukho mveliso ilungileyo, ulwimi lwakho alunakuthengiswa, nokuba ufumana ithamsanqa kubathengi bokuqala, awunakuhlala ixesha elide. Njengoko benditshilo ngaphambili, ukuba imveliso ibalasele, uphawu lwakho luya kuphumelela ngama-70%, kwelinye icala, kwinqanaba lokuqala, kufuneka ubeke ama-70% ezixhobo kwimveliso ukuqinisekisa ukukhuphisana kwemveliso.
4. Misela iqela lokusebenza lokuthengisa ngokwemodeli yetshaneli kunye nokubekwa kwemveliso.
5. Lonke ikhonkco kunye nesebe kufuneka libe nesicwangciso kunye nocwangciso olufanelekileyo kwizixhobo zakho ezikhoyo ngaphambi kokuba uqalise, kwaye wenze uhlahlo-lwabiwo mali kunye nesicwangciso sophuhliso.
6. Ukuze ube notyalo-mali oluqhubekayo kwaye ugcine ukusebenza kwemali, ungacingi ngokwenza imali ngokukhawuleza, uphawu luphuma inyathelo ngenyathelo.
7.Yila icebo lokuthengisa elifanelekileyo nelinenzuzo kumacala omabini. Musa ukulindela ukuthembela kwimali yomthengi ukuqhuba uphawu. Enyanisweni, umthengi ukwafuna iindlela zokusebenzisa izixhobo zenkampani yophawu ukuvula ivenkile nokunciphisa umngcipheko.
8. Ngamafutshane, kuthetha imali, ubuchule, kunye nomonde. Ukudala uphawu lwempahla yinjongo enkulu, inkqubo yokusebenza eneenkcukacha, amagama ambalwa akanakucaciswa, kungekhona nokucwangcisa, kodwa ngobulumko nangokubila.
Umenzi weSiyinghongunamava eminyaka eli-15 kwimpahla, ukubonelela ngempahla kumawakawaka abathengi, ukuxhasa ukukhula kweempawu zabathengi, ndikholelwa ukuba singakunika into elungileyo.amava okushishina, impumelelo kunye nenkqubela phambili eqhelekileyo!
Ixesha lokuthumela: Disemba-19-2023
